Operational applications are how businesses and organizations generate value from IT. As part of CRN’s Stellar Startups for 2025, here are three business application startups, founded in 2019 or later, that solution providers should be aware of.
Business applications are how work gets done within businesses and organizations. Whether they are personal productivity applications for employees or enterprise software that businesses and organizations count on to run their core operations, business applications – sales, marketing, billing, financial planning, help desk operations, and so on – are how the value of all those underlying IT systems is realized.
Business applications are also important because they are a vehicle for automating business processes, helping organizations be more efficient, more productive and more innovative.
The global enterprise applications market reached $320.4 billion in 2024 and is forecast to grow at a CAGR of 11.8 percent to reach $625.7 billion by 2030, according to Grand View Research.
Software giants like SAP, Microsoft, Salesforce and Intuit account for a significant share of the business applications market. But startup companies are often on the leading edge of innovation in developing applications that meet businesses’ rapidly changing needs. Such business applications developed by startups present a major opportunity for solution providers and strategic service providers.
As part of CRN’s Stellar Startups for 2025, here are three business application startups, founded in 2019 or later, that solution providers should get to know. The following slides include lightly edited company and product descriptions provided by the startups.
Helpt
Founded: 2022
Top Executive: David Sohn, Co-Founder
Helpt delivers 24/7/365, US-based technical and customer support for Managed Service Providers (MSPs) and IT service providers. The company’s human-first approach combines highly trained staff with seamless integration into partner operations, enabling them to scale efficiently, enhance customer experience, and focus on growth in today’s fast-changing IT channel.
HelptFlow is the company’s flagship 24/7/365, US-based help desk service for MSPs and IT service providers. Key features include white-label support, seamless RMM/PSA integration, rapid resolution times, and scalable coverage. It empowers partners to deliver exceptional customer experiences while freeing internal teams to focus on growth.
Website: gethelpt.com
ProcureIT
Founded: 2022
Top Executive: Randy Jeter, CEO
Looking to transform how organizations buy and manage IT, Procure IT’s AI-driven SaaS platform streamlines sourcing, spend management and vendor oversight. Using the AI Virtual Assistant, partners and clients can instantly access insights about technology usage, terms, licenses, financials and contract details through real-time, natural conversations.
The Procure IT SaaS IT Optimization and Procurement Platform helps midmarket and enterprise organizations gain visibility and control over IT spending. Core modules: Cloud FinOps, SaaS FinOps, Technology Expense Management, Contract Management, Supplier Insights and Supplier Analytics, enable smarter decisions and better outcomes across the technology lifecycle.
Website: www.procureit.com
Rewst
Founded: 2020
Top Executive: Aharon Chernin, CEO
Rewst provides an automation platform purpose-built for MSPs. With 80-plus out-of-the-box integrations, Rewst allows MSPs to connect their entire stack and automate end-to-end processes by installing prebuilt automations or designing custom workflows. Rewst helps MSPs not only save time but ensures greater consistency, client satisfaction, and scalable growth.
The Rewst platform provides 80-plus integrations, visual workflow and form builders, and more than 100 prebuilt workflows for tasks like onboarding/offboarding, billing, and ticketing. In 2025, the company launched RoboRewsty, Jinja Co-Pilot, and prompt-based creation to help MSPs build, manage, and scale automation faster with less technical overhead.
Website: https://rewst.io/
